Bezurk.com Announces Agreement With Active Hotels
Singapore. April 11th, 2006 – Bezurk.com, the comprehensive Asia Pacific travel search engine, today announced a marketing partnership with Active Hotels, one of Europe’s leading online hotel reservation providers owned by priceline.com (Nasdaq: PCLN). Through this partnership, Bezurk.com will drive consumers directly to Active Hotels web site, www.activehotels.com, to book their travel.
Brian Bunyan, Partner Account Manager, Active Hotels, said Bezurk.com is an exciting and valuable addition to Active Hotels’ distribution network and we look forward to delivering a good value-for-money, user-friendly online hotel booking service to Bezurk’s users. In addition, this is great news for all our accommodation suppliers, who can expect increased levels of Asia Pacific business as a direct result of this new partnership.
Active Hotels offers travelers an excellent selection of hotels across many price points, and we’re enthusiastic about this opportunity to promote Active Hotels to our Asia Pacific users,” said Craig Hewett, Founder, Bezurk.com. “By selecting Bezurk.com, Active Hotels, has reaffirmed Bezurk’s key role in the rapidly growing Asian Pacific market. We appreciate this vote of confidence and will help build awareness and promote their distinctive offerings to a large and valuable target audience across the region
In order to support the new agreement, Active Hotels have provided Bezurk with their partner XML to search for both pricing and availability across more than 11,000 hotels.
About Bezurk
Bezurk.com is a comparison-shopping web site that helps travelers from the Asia-Pacific region search for flights, hotels, rental cars, packages and tours across a multitude of travel websites. Bezurk searches suppliers like the airlines and hotel chains directly but also includes hotel aggregators and online travel agents. Searching is done in real-time so that results show only the latest pricing and availability. Bezurk links travelers directly through to our partners websites to book. Bezurk which is headquartered in Singapore was founded in 2005 by former executives from Expedia, Intercontinental Hotels Group, Priceline, Yahoo! and Zuji. For more information, please visit www.bezurk.com
About Active Hotels
Active Hotels was founded in 1999 in Cambridge, UK and is one of Europe’s leading online reservation providers to the hotel industry. The company was acquired by priceline.com in September 2004 and with its sister company Bookings (headquartered in Amsterdam) now forms the entity Priceline Europe.
Priceline Europe currently sells over 5 million room-nights a year for a transaction value of approximately 500 M euros. Together Active Hotels and Bookings work with over 20,000 hotels in 40 European countries and have 11 offices across Europe, in Amsterdam, Barcelona, Berlin, Cambridge, Dublin, London, Paris, Pisa, Rome and Vienna. They operate the following websites: www.activehotels.com, www.bookings.net, www.priceline.co.uk, which are available in up to 12 languages and include over 600,000 reviews of European hotels
Media relations
Mandy Zakhour, Priceline Europe
mandy@activehotels.com, tel: 020 8612 8382
