Bezurk.com secures marketing alliance with Carlson Hotels Worldwide
Agreement means Real-Time Rates and Availability for more than 900 Hotels
Singapore, 8th May, 2007 – Bezurk.com, the Asia Pacific travel search engine, today announced a marketing alliance with Carlson Hotels Worldwide®, the world’s largest privately held hotel company to feature real-time rates and availability for all Carlson Hotels properties worldwide to their Asia Pacific based audience. The program will drive customers directly into the five Carlson Hotels websites to book their hotels. Carlson operates more than 940 hotels in 71 countries under the brands Regent Hotels & Resorts; Radisson Hotels & Resorts®; Park Plaza® Hotels & Resorts, Country Inns & Suites By Carlson : and Park Inn®.
“During the past two years we have made significant investments in our Direct Online capabilities. This has been complemented with a comprehensive redesign of our hotel branded websites providing more relevant and enriched content combined with even speedier booking capabilities” said Frank Trampert, Vice President of Distribution Services & IT, Carlson Hotels Worldwide. “Bezurk’s leadership team clearly understands what hotels and travelers look for when booking travel. Their approach to travel search is clever and supplier friendly, which is a great fit with our strategy of increased direct bookings to our websites, reaching a highly qualified customer base motivated to book online.”
Bezurk Founder & Chief Marketing Officer Craig Hewett said, “Carlson’s world renowned hotel brands cater to both luxury and mid-scale travellers and will significantly enrich the range of real-time hotel properties searchable using Bezurk.com,” said Craig Hewett, Founder & Chief Marketing Officer, Bezurk. “We are pleased to be selected as one of Carlson Hotels preferred marketing channels in the Asia-Pacific region and look forward to delivering customers direct to their branded websites.”
About Bezurk (www.bezurk.com)
Bezurk.com is a comparison-shopping web site that helps travelers from the Asia-Pacific region search for flights, hotels, deals & activities across a multitude of travel websites. Bezurk searches suppliers like the airlines and hotel chains directly but also includes hotel aggregators and online travel agents. Searching is done in real-time so that results show only the latest pricing and availability. Bezurk links travelers directly through to partner websites to book. Bezurk is headquartered in Singapore and was founded in 2005 by former executives from Intercontinental Hotels Group, Priceline, Yahoo! and ZUJI. For more information, please visit www.bezurk.com.
Further information for media:
press@bezurk.com
+65-6438-8242
About Carlson Hotels Worldwide
Minneapolis-based Carlson Hotels Worldwide operates 948 locations in 71 countries, including Regent Hotels & Resorts, Radisson Hotels & Resorts®, Park Plaza® Hotels & Resorts, Country Inns & Suites By Carlson, and Park Inn®. Carlson Hotels Worldwide is one of the major operating groups of Carlson, a global leader in providing marketing, travel and hospitality services. Other names among the Carlson family of brands and services are: Regent Seven Seas Cruises, Carlson Marketing Group, Carlson Wagonlit Travel, Results Travel, Cruise Holidays, T.G.I. Friday’s and Pick Up Stix restaurants.
Carlson Hotels Worldwide Media Contact
Barbara Maunsell
VP Sales & Marketing
Carlson Hotels Worldwide, Asia Pacific
e-mail: bmaunsell@carlson.com
T: +65 6511 9274
F: +65 6274 9424
